Manufacturing’s Role in the Resurgence of Rust Belt Cities with Drew Crowe, Live from 4 Hands Brewing Company in St. Louis, MO

The Rust Belt cities are welcoming in a new renaissance – and it’s thanks to the rise and return of great American manufacturing!

In this special live episode of Manufacturing Happy Hour, we dive deep into the heart of the new American manufacturing renaissance with a stellar lineup of guests, including Drew Crowe, Michael Eaton, Mary Cecile “MC” Neville, Brad Jones, Jeff Hawkins, and Cynthia Chapple. Recorded at the Four Hands Brewery in St. Louis, this episode brings together inspiring industry leaders to discuss the transformative power of manufacturing.

Drew Crowe, the Founder of the New American Manufacturing Renaissance, and his inspiring career journey take center stage as he shares how manufacturing changed his life. Today, he’s a public speaker and passionate advocate for the industry with a mission to reconnect communities with manufacturing.

We hear how manufacturing is revitalizing cities like St. Louis, Detroit, and Philadelphia, where the industry is not only great for job prospects but also economic growth for the Rust Belt states as a whole. Drew also gives his take on the skills gap, a challenge many manufacturers still face, and how his work is helping to spread awareness of the career opportunities the industry offers.

To hear more from manufacturing leaders, be sure to register for IMTS, taking place September 9-14 in Chicago.

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3 Quick Things from this Episode

  1. Drew emphasizes the need to reconnect communities with manufacturing opportunities, highlighting that many people, regardless of their background, can find life-changing careers in this industry.
  2. The skills gap in manufacturing remains a top challenge, but Drew’s mission is to spread awareness and encourage companies to provide training to bridge the gap.
  3. Having relatable and diverse role models in manufacturing can inspire young people from underserved communities to believe they can achieve success and become the next innovators. But what’s typically missing from these inspiring messages are the practical steps needed to get there.

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Tweetable Quotes

  • “I want to bring back the opportunity where no matter what people look like, no matter where they’re from, their sex, gender, political standing, race, whatever it is, we’ve got a lot of jobs that can change people’s lives, and we just got to connect them to it.” – Drew Crowe
  • “The world does not go around if we do not create.” – Cynthia Chapple
  • “Manufacturers are the backbone of America. They built this country. We didn’t need a pandemic to label manufacturers as essential workers. You have always been essential workers, period.” – Drew Crowe

Please Scroll Down for Recommended Resources from this Episode

Do you want to connect with other leaders that are moving the needle in manufacturing everyday? Then make sure to join us in the Manufacturing Happy Hour Industry Community on LinkedIn.

The Missouri Association of Manufacturers is the only organization dedicated solely to representing the interests of manufacturers in Missouri. They are wildly hands-on with the manufacturers they serve, with a primary purpose of promoting, preserving, and advancing manufacturing.

Indeavor is a workforce management software for optimizing your manufacturing facility. Indeavor’s customizable automation generates an aligned schedule based on complex rules, adapts it to emerging challenges, and keeps your workers informed.

What We Discuss with Drew and our Guests

  • Drew describes the New American Manufacturing Renaissance and its mission to connect communities with manufacturing
  • Drew takes us through his inspiring career journey and how he prioritized learning
  • Why the Rust Belt cities are seeing a resurgence thanks to the help of manufacturing
  • Why better job opportunities and upskilling help not just individuals but also the city and state achieve longer-term growth
  • How manufacturing is helping the cities of St. Louis, Detroit, and Philadelphia and what they’re getting right
  • How the Delmar Maker District in St. Louis contributes to communities getting involved in manufacturing
  • Drew’s answer to the skills gap and why we need to spread awareness and give potential talent a helping hand
  • The importance of relatable and diverse role models
  • How events like this and online content help the industry get the attention it needs
  • Introduction to the Association of Manufacturing Technology (AMT)
  • How manufacturing contributes to the resurgence of cities
  • What to expect from IMTS
  • Why industry leaders need to meet people where they’re at and know their audience when talking about manufacturing

Recommended Resources

  • Drew The MFG Crowe, often referred to as the leader of The New American Manufacturing Renaissance, Andrew Crowe is one of the most influential people in manufacturing today. Andrew, or Drew as he prefers, strives to ignite and energize American manufacturing by exposing youth, community, political leaders, and underserved communities to this industry. His mission is to ensure that we put our best innovators, creators, and thinkers in spaces where they can thrive and grow.
  • Delmar Maker District, a hand made movement along St. Louis’ Delmar Blvd. home to arts and crafts studios, eclectic ships, MADE Makerspace, and acclaimed restaurants
  • Good Jobs Challenge, supports regional workforce training systems to establish sectoral partnerships that train and place workers in good jobs as defined by the US Economic Development Administration
  • ManufacturingIsSexy.com, apparel so you can Brag and rep the industry proudly, brought to you by Amper
  • Black Girls Do STEM, diversifying innovation, empowering Black girls to achieve equitable STEM representation
  • 4 Hands Brewing Co., brewery in St. Louis, MO with a tasting room serving a range of beers and pub fare, including City Wide Pale Ale, the world’s greatest beer

Connect with Everyone

Drew Crowe | Michael Eaton | Mary Cecile “MC” Neville | Brad Jones | Jeff Hawkins | Cynthia Chapple