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23: Smart Manufacturing in the Brewing Industry

by Chris Luecke | Aug 4, 2020 | Digital Transformation, Podcast, Show Notes, Smart Manufacturing

We invited a panel of industrial brewing experts onto one of our recent “virtual happy hours” with our Manufacturing Happy Hour Industry Community, and the conversation was too good not to turn it into a podcast! This episode features a fireside chat that we co-hosted...

19: B2B Marketing Lessons from a B2C Company with Corey Smale

by Chris Luecke | Jun 23, 2020 | Marketing, Podcast, Show Notes

How do you rebrand an iconic St. Louis beer that’s 169-years-old? You need to understand the cultures it connects with, create a customer base that drives the brand forward on your behalf, and have passion that allows you to make courageous decisions. No one knows...

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